faces you don’t want to see during UX research – especially for VR

facial expressions you to avoid during UX research sessions

Faces of discomfort often followed headset adjustment – or predicted upcoming adjustments. Bored faces and faces on the contempt spectrum tended to be predictive of undesirable experiences later disclosed during the post-demo interviews. These expressions were not just useful for predicting events. They also served as points for further investigation.

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